Minha sacola

    PLAY NICE - THE RISE, FALL, AND FUTURE OF BLIZZARD ENTERTAINMENT

    Favoritar
    Ref:
    1113223

    De: R$ 348,00Por: R$ 243,60ou X de

    Economia de R$ 104,40

    Comprar

    Calcule o frete:

    Para envios internacionais, simule o frete no carrinho de compras.

    Calcule o valor do frete e prazo de entrega para a sua região

    Editora
    ISBN
    Páginas
    Idioma
    Peso
    Acabamento

    Sinopse

    From a New York Times bestselling author and investigative journalist comes The Social Network for the video game industry, a riveting examination of Blizzard Entertainment's rise and shocking downfall.
    For video game fans, the name Blizzard Entertainment was once synonymous with perfection. The renowned company behind classics like Diablo and World of Warcraft was known to celebrate the joy of gaming over all else. What was once two UCLA students' simple mission -- to make games they wanted to play -- launched an empire with thousands of employees, millions of fans, and billions of dollars.
    But when Blizzard cancelled a buzzy project in 2013, it gave Bobby Kotick, the infamous CEO of corporate parent Activision, the excuse he needed to start cracking down on Blizzard's proud autonomy. Activision began invading Blizzard from the inside. Glitchy products, PR disasters, mass layoffs, and a staggering lawsuit marred the company's reputation and led to its ultimate reckoning.
    Based on firsthand interviews with more than 300 current and former employees, Play Nice chronicles the creativity, frustration, beauty, and betrayal across the epic 33-year saga of Blizzard Entertainment, showing us what it really means to "bleed Blizzard blue." Full of colorful personalities and dramatic twists, this is the story of what happens when the ruthless pursuit of profit meets artistic idealism.

    Ficha Técnica

    Especificações

    ISBN9781538725429
    Pré vendaNão
    Peso484g
    Autor para link
    Livro disponível - pronta entregaNão
    Dimensões23.49 x 15.88 x 2.57
    IdiomaInglês
    Tipo itemLivro Importado
    Número de páginas384
    Número da edição1ª EDIÇÃO - 2024
    Código Interno1113223
    Código de barras9781538725429
    AcabamentoHARDCOVER
    AutorSCHREIER, JASON
    EditoraGRAND CENTRAL PUBLISHING
    Sob encomendaSim

    Conheça outros títulos da coleção

      Este livro é vendido

      SOB ENCOMENDA

      Prazo estimado para disponibilidade em estoque: dias úteis

      (Sujeito aos estoques de nossos fornecedores)

      +

      Prazo do frete selecionado.

      (Veja o prazo total na sacola de compras)

      Comprar